Research Studies


  • Sustainable Transformation of the Textile Industry of the City of Dietenheim, Cooperation with University of Ulm, funded by the Ministry of Education. Total Project Volume 1.6 Mill. €, Duration 2015-2107
  • Slow Fashion, Cooperation with University of Magedeburg, University of Hannover, funded by the Federal Ministry of Science. Total Project Volume 1.1 Mill. €, duration 2015-2017
  • Strähle, J. (2014). Einkaufsverhalten in Warenhäusern in Deutschland und USA, Reutlingen, Studiengang International Fashion Retail
  • Strähle, J. (2013). Online Product Presentation. Reutlingen, Studiengang International Fashion Retail
  • Strähle, J. (2013). Produktdarstellung und Einkaufsverhalten. Reutlingen, Studiengang International Fashion Retail
  • Strähle, J. (2012). Fashion Online Shopping 2012- Shopping-Erlebnis und Shopping-Qualität von Mode-Onlineshops in Deutschland, Reutlingen, Studiengang International Fashion Retail
  • Strähle, J. (2010). Fashion Online Shopping 2010- Anspruch und Wirklichkeit von Mode-Online Shops in Deutschland. Lörrach.